The Power of Intuition: How Women Founders Can Use Their Gut to Drive Success

Women in business and women founders have an advantage: their intuition. I am passionate about women founders because I know how valuable women's energy and intuition can be for the growth of a business. When I started my business, I had this philosophy that it had to look a certain way – hard, grueling, all-consuming. Luckily, that mentality didn't last long. I started to witness women doing business from a different paradigm, cultivating work schedules to accommodate their lifestyles.

Listening to Your Intuition – Intuition can take many forms: from a gut feeling to a sudden flash of insight. Developing Your Intuition – Pay attention to the small signs and feelings in your body when making decisions. Take time each day to quiet your mind and check in with yourself. Trusting Your Intuition – Obstacles can include overthinking, internal 'shoulds', bias, seeking approval, and negative self-talk. Applying Your Intuition To Business – Combine analytical problem-solving with intuition. Use intuition to get creative with problem-solving. Try implementing the practice of grace and space. The women founders who inspire me are guided by intuition, they get things done, and they are creating massive businesses.